If there is one global trend in travel that Aruba is focusing on, it must be the trend to sustainability.
Being one of the most popular destinations in the world where the tourism industry accounts for 80% of the GDP, Aruba recognizes that they have to meet the needs of the new generation of travelers, namely the green traveler.
Even though it remains difficult to concretize the term green for a destination as Aruba, several hotel properties have been investing in sustainability and green solutions for years, embracing certification programs such as Green Globe, Travelife, EarthCheck and more.
Green Globe, the ISO compliant global certification for sustainable tourism, audits the properties in the most stringent way possible and assesses the sustainability performance of travel and tourism businesses and their supply chain partners. Audits are performed by independent third-party auditors. Furthermore, they promote their members worldwide through trade shows, seminars, websites, videos and the Green Globe App. For instance, Bucuti & Tara Beach Resorts and Manchebo Beach Resort & Spa, are definitely the two most sustainable resorts in Aruba and the only ones that are Green Globe certified. Going beyond towel- and electricity-saving programs, switching to greener, eco-friendly types of paper for its resort marketing materials, using solar panels for heating water for guest rooms and sourcing local suppliers and products made on Aruba are just a few of the implementations that Bucuti does for example.
EarthCheck is an environmental management program that looks at indicators such as energy and water consumption, total waste production, and community commitment to determine a resort’s standard of performance. One EarthCheck high profiler is for example the Amsterdam Manor Beach Resort, which in November obtained the Master achievement Award for representing 15 years of continuous certification. It is currently the first hotel in Aruba and the second in the entire Caribbean obtaining this award. The focus is on keeping their energy, water and gas consumption as low as possible, by e.g. recycling laundry water for irrigation purposes and heating water for consumption via solar boilers and with heat from air conditioners. Other Aruban resorts that are EarthCheck certified are: all of the Aruba Marriott properties, Divi Aruba Resorts, Hyatt Regency Aruba Resort, La Cabana Beach Resort & Casino, MVC Eagle Beach, the Renaissance Aruba Resort & Casino and the Boardwalk hotel.
Properties that are certified by either Green Globe or EarthCheck are featured on Aruba.com. For more info on Green Globe please visit: http://greenglobe.com/ and for EarthCheck please visit: http://www.earthcheck.org/