Colorful polo shirts embroidered with the Network Latin America 2008 logo, proudly hosted by Aruba Airport Authority N.V. (AAA), Aruba definitely made a good impression in San Diego last week during Network USA. Special mention was made during the conference by Mark Pilling, editor Airline Business, encouraging airline planners and airport representatives to attend the conference in Aruba December 7 – 9, 2008.

Aruba Tourism Authority joined AAA and together they manned a booth and held several one-on-one meetings. Events like these are an important element in airport marketing as opportunities for additional flights and new routes can be discussed during the short meetings and follow up given via mail, telephone or a corporate visit to the respective airline’s head quarters.

It is through Network USA in 2006 and 2007 that Jetblue service to Aruba from New York and Boston respectively was solidified. “There are two (2) industry shows that are attended yearly by AAA, Network and Routes” said Peter Steinmetz, Managing Director AAA, “the importance of these shows reflects in the strong business relationships we have with our airline partners making it easier to react to opportunities and changes as they occur’.

The attached pictures give an indication of the meeting conference room and the banner indicating Network Latin America in Aruba this coming December. In the picture Mark Pilling, Editor Airline Business, proudly downing his polo short together with Peggy Croes, Head Airline Marketing AAA and Geraldine Coutinho-Meyers, Director ATA North America and Zena Neme, Regional Sales Representative ATA