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Why Aruba

Why should you visit Aruba? There’s many answers to that question.

First of all, there’s the people. Everyone you meet on One happy island lives up to the name. You’ll be greeted with smiles and open arms wherever you go in Aruba. So get ready to feel the love.

Second, Aruba is home to the most sunny days in the Caribbean. So if bad weather doesn't fit into your schedule, you've found the right place.

And then there’s the Aruba Effect - an overwhelming sense of warmth and happiness you’ll feel all across the island.

These are just a few reasons to visit Aruba. Keep exploring the island and you’re sure to discover a whole lot more.

The Aruba Effect

Faces of Aruba fisherman

The One happy island is known for its white sandy beaches, sunshine, and friendly people.

Easy

Easy

We host cruises and over 100 direct flights from Boston and other major cities.

Convenient

Convenient

We speak four languages, and have more sunny days than any other Caribbean island.

Discoverable

Discoverable

We're small, safe, and modern, so you can make our entire Aruba island your playground.

More Ways to Feel the Aruba Effect

Aruba: One Happy Family!

Ahoy, Mateys! Enjoy a summer vacation filled with swashbuckling fun! Feel the Aruba Effect as one big happy family. Scroll down for family benefits!

Aloe plantation worker in Aruba

Culture

Arubans are a mix of over 90 nationalities from more than 130 countries living in happy harmony.

Couple aboard the Monforte luxury boat in Aruba

Romance in Aruba

Escape the world together. Our beautiful island is a perfect spot for your romantic getaway.

Aruba.com assets

Eat & Drink

A hundred nationalities, a hundred flavors

Kids kayaking in Aruba

Adventure in Aruba

Kaweta. It means “curious” in Papiamento, and it’s the perfect word to describe Aruba’s spirit of adventure.

Professional Yoga Instructor Maria Pucci showcasing yoga practicing at the Balashi Gold Mill Ruins in Aruba

Wellness in Aruba

Aruba is a whole happy island made to help you disconnect from the world and discover yourself.

Family Walking at Bushiribana Gold Mill Ruins in Aruba

Family Vacation in Aruba

Aruba is the perfect location for a safe, stress-free family vacation in the Caribbean you can count on, year after year.

Weddings

Aruba’s consistent sunny weather and stunning natural beauty makes it the ideal backdrop for any dream wedding.

See why Arubans love their happy home

Let our locals tell you about their favourite spots.


It’s little wonder why Aruba has more repeat visitors than other top Caribbean islands. With picture-perfect weather and natural treasures like Eagle Beach, Trip Advisor’s 3rd Best Beach in the World, island getaways to our happy home are filled with unforgettable sights, sounds, and experiences – with untamed terrain to tour and explore, and rich cultural delicacies unique to most Caribbean islands. Whether you're a solo traveler, a couple, or a family planning a Caribbean vacation with kids, Aruba is your happy island.

Because in our eyes, the best Caribbean islands welcome and indulge every traveler’s passions. From the Dutch history of Oranjestad to the bustling resorts, casinos, and water sports of Palm Beach, to the wild hiking trails and hidden pools of Arikok National Park, island vacations in Aruba are designed to relax your senses and invigorate your soul.

What makes our happy island the best Caribbean island to visit, and one of the best island vacations in our sea or any other? Simply put, there’s a side of our speck of paradise sure to make everyone as happy as we are.

Itinerary ideas

Countless ways to find happiness

Inspire your Aruba island vacation with itineraries that invite you to explore, experience & embrace every unforgettable corner of our happy island.

Get Inspired
myAruba

We’re just getting started with the amazing effects Aruba has to offer. Dig into your trip details below to unlock a Caribbean experience that will fill you with sunshine and send you home with a happy afterglow that never fades.

Plan Your Effect

TRIP PLANNER

myAruba planner

Save your favorite places and experiences to a custom itinerary you can manage while you're visiting the island: Start Planning

Looking for more travel inspiration?

Let our AI-powered advisor, myAruba Assistant, guide you.

What is there to do in the walking distance of the hotel area?
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